What's Your Story? Podcast
In “What’s Your Story,” Daughter-Father duo hosts Jaime Marco & Stan Brown, invite you on a captivating journey through the lives of everyday individuals. From all walks of life to those overcoming adversity, each episode offers a rich tapestry of human experience.
Tune in to discover:
- Diverse Perspectives: Explore a myriad of life experiences and perspectives, as guests from all walks of life share their unique stories and insights.
- Resilience and Triumph: Witness the power of resilience as guests recount their journeys from adversity to triumph, inspiring listeners to overcome their own challenges.
- Empathy and Connection: Experience the profound connections that emerge from storytelling, as listeners empathize with the struggles and celebrate the triumphs of each guest, fostering a deeper understanding of the human experience.

In “What’s Your Story,” Father-Daughter Duo hosts Jaime Marco & Stan Brown, invite you on a captivating journey through the lives of everyday individuals. From all walks of life to those overcoming adversity, each episode offers a rich tapestry of human experience.
Tune in to discover:
Diverse Perspectives: Explore a myriad of life experiences and perspectives, as guests from all walks of life share their unique stories and insights.
Resilience and Triumph: Witness the power of resilience as guests recount their journeys from adversity to triumph, inspiring listeners to overcome their own challenges.
Empathy and Connection: Experience the profound connections that emerge from storytelling, as listeners empathize with the struggles and celebrate the triumphs of each guest, fostering a deeper understanding of the human experience.
Join Jaime & Stan as they uncover the extraordinary tales that shape our world, one captivating story at a time. Subscribe now and embark on an unforgettable journey of inspiration and discovery.
In this heartfelt and energizing episode, Jaime and Stan sit down with Keith Greiveldinger — a footwear executive, father of three, and creator of the Win It Minute. Keith shares how growing up in a tight-knit Wisconsin family shaped his values, how career pivots took him from small-town life to national brands, and how a life-altering moment with his newborn son redefined everything. This conversation is about mindset, resilience, family, and the intentional work required to stay positive in a noisy world.
KEY TOPICS COVERED
- Growing up in a small Wisconsin town with family all on one block
- The power of family values and community
- Leaving home for the first time and navigating early career moves
- Working in footwear and relocating across the U.S.
- Earning an MBA alongside NASA engineers and discovering personal strengths
- How long commutes sparked a love for learning through audiobooks
- Becoming a husband and father of three
- His son’s open-heart surgery and the mindset shift that followed
- The origin of Win It Minute and daily intentional positivity
- Teaching by learning — and learning by teaching
- Managing stress, noise, and frustration through focus and gratitude
MEMORABLE QUOTES
- “Ignorance is bliss. I just took the next step forward and figured it out.”
- “There’s a role for everybody in this life.”
- “What you focus on longest becomes strongest.”
- “I don’t have to go — I get to go.”
- “Adversity creates things in us that we wouldn’t get any other way.”
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Where to listen & watch:
YouTube: https://youtu.be/zjHccr0_RFA
Apple Podcasts: https://podcasts.apple.com/us/podcast/whats-your-story/id1768048076
Spotify: https://open.spotify.com/show/0aFWnedfyylxVs5vJrD8tY
Amazon Music: https://music.amazon.com/podcasts/3c4c493e-e2f2-4b4b-bfd3-52174caeaf7c/whats-your-story-with-jaime-stan
Connect with Keith Greiveldinger
LinkedIn: https://www.linkedin.com/in/keith-greiveldinger-mba/
Website: https://winitminute.com/
If this episode helped you rethink what success looks like, subscribe, rate, and review our podcast! Your support helps us share more powerful stories like Keith’s.
Follow us on:
Instagram: https://www.instagram.com/JaimeSpeaks
Facebook: https://www.facebook.com/JaimeMarcoSpeaks
LinkedIn: https://www.linkedin.com/in/jaimeamarco
Website: https://www.jaimemarco.com
Got feedback or a guest recommendation? Email us at connect@jaimemarco.com

Interest In Being A Guest On The
'What's Your Story?' Podcast?
We believe that every story is unique, and there are no specific requirements or judgments here—just a platform to share the amazing stories of the incredible humans who make up our world.